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Md Delwar Hossain
May 08, 2022
In Music Forum
There is a lack of pre-examination of user answers; The cost of the advertiser remains high, and the advertiser has to make Special Database an online valuation based on the demand for paid samples, and to stimulate the users who answer the questions with bonuses, which requires double payment. In the quality control of the samples, whether it is computer deduplication, logical checking of question types, and recording of answering time, although effective, such traditional methods are difficult to guarantee the behavior of "actors Special Database or wool party" in the questionnaire, which affects the An important part of the authenticity of the questionnaire. The problem of limited sample sources still exists. For example, the Le survey focuses more on sample collection in the Special Database field of e-commerce and online shopping, and may be a little helpless about the questionnaire survey needs of enterprises and schools in different industries. The third generation of online questionnaires: from paid to free, from traditional identification to AI+traditional dual screening As a latecomer to the questionnaire survey market, Tencent Questionnaire was born on the basis of Tencent's internal Special Database professional user research tool UR questionnaire system. Launched in 2014, it has formed a complete questionnaire template. Including customer satisfaction, product testing, market research, Internet, life business, entertainment and other fields, and Special Database currently has 280 million users. The reason why Tencent Questionnaire is classified as a third-generation questionnaire platform is that, on the one hand, compared with established manufacturers, it has no commercial profit appeal. Questionnaire surveys are just needed on the B side, and Tencent's To B strategy is to be a "digital assistant" in various industries. Tencent questionnaires can be said to be a part of Tencent's open strategy and To B strategy. For Tencent, what it cares more about is how to maximize the Special Database user value and the big data service value of questionnaire surveys, provide better services and win the enterprise market.
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Md Delwar Hossain
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