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md mukter
Jul 13, 2022
In Music Forum
very popular in the business world, but they are still relatively new in the political arena , so they help us to stand out and position a political brand. A closer image of the politician or candidate is transmitted, focused on helping citizens and not promoting clipping path service their own interests. All this results in benefits for his image. By helping citizens to solve their doubts, we gain their trust and encourage them to remember us in a positive way. It can be cheaper than traditional political marketing channels, both when it comes to recruiting voters and speeding up citizen service (through self-service websites instead of a call center, for example). 3 examples of political inbound marketing The United States has been a pioneer in applying all these techniques, so we are going to see some examples from this country that can inspire us to design effective political marketing campaigns. 1) Alexandria Ocasio-Cortez on Instagram Live Alexandria Ocasio-Cortez takes advantage of social networks to connect with her voters. Her star channel is Instagram, where she regularly broadcasts live videos to interact with her audience and answer her questions. What stands out about Ocasio-Cortez's marketing is its naturalness . Her broadcasts have a very relaxed and casual tone, which helps to connect with her on a personal level. For example, she organized an AMA session ("Ask Me Anything" or "Ask me whatever you want") in which she answered the doubts of her followers about different political issues and his life while assembling IKEA furniture. Thanks to this type of content, Ocasio-Cortez has more than 4 million followers on Instagram. 2) Bernie Sanders' online rally Due to the social distancing rules imposed by the coronavirus pandemic, politicians had to find new ways to communicate with the audience virtually. Thus, in 2020, Bernie organized an online rally
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